Terms and Conditions.

This English version is provided for convenience. Only the German version is legally binding.

General Terms and Conditions of Marketing Mavens Agency, owner Stephanie Weyer

§ 1 Scope

1. These General Terms and Conditions (GTC) apply to all contracts between Marketing Mavens Agency, owner Stephanie Weyer, sole proprietorship (hereinafter: "Marketing Mavens Agency" or "we") and its clients (hereinafter: "Client").
2. Our services are aimed at entrepreneurs within the meaning of § 14 German Civil Code (BGB). For consumers within the meaning of § 13 BGB, these GTC apply only insofar as this is expressly stipulated or mandatory consumer protection provisions do not preclude this; their statutory rights, in particular the right of withdrawal, remain unaffected.
3. Deviating or supplementary terms of the Client only become part of the contract if we expressly agree to their validity in text form.

§ 2 Services

1. Marketing Mavens Agency works as an outsourced sales development team for B2B companies using LinkedIn and AI systems. Our services include in particular:
   • Go-to-Market Sprint: workshops to clarify ideal customers (ICP), buying signals, messaging and outreach process, with a go-to-market playbook and a recommendation for the way forward.
   • LinkedIn Done for You: setup of the LinkedIn sales system and subsequent monthly support, in particular profile optimisation, lead lists, outreach sequences, management of the LinkedIn inbox with approved replies, booking of qualified conversations, content according to the 3/3 rule, community management and a regular jour fixe; on request, additionally setup and management of ads on LinkedIn and Meta.
   • AI sales system for your team (Done with You): a twelve-week training programme with six modules, workshops and 1:1 sessions, in which the Client's team builds its own LinkedIn sales system.
   • Corporate Influencer Programme: monthly support of several of the Client's people following the AI sales system, with outreach, content, team workshops, communication dashboard and monthly report.
   • Workshops, talks and consulting: in particular LinkedIn sales workshops, speaking and strategic consulting on the marketing ecosystem.
   • Marketing Mavens OS: provision of our app as a working environment for the collaboration (§ 9).
2. The exact scope of services, prices, terms and start dates result from the individual offer or contract. In the event of contradictions, the offer and contract take precedence over these GTC.
3. We owe the agreed services, not a specific economic success. Statements on target figures, such as a number of qualified conversations, a response rate or follower growth, describe a jointly pursued target range and do not constitute a guarantee, unless a guarantee is expressly agreed as such in the contract.

§ 3 Conclusion of contract

1. Our offers are non-binding. Unless otherwise stated, an offer is valid for 14 days.
2. The contract is concluded by acceptance of the offer in text form (e.g. by email or digital signature) or by our order confirmation.
3. Where necessary, a data processing agreement (DPA), a supplementary agreement on access to digital accounts and a non-disclosure agreement form part of the contract.

§ 4 Remuneration and payment

1. All prices are net plus the applicable statutory VAT.
2. One-off services (e.g. Go-to-Market Sprint, setup, ads setup, AI sales system, workshops) are invoiced upon conclusion of the contract, unless otherwise agreed in the offer. The go-live of the Done for You support requires full payment of the setup.
3. Monthly services (e.g. Done for You support, Corporate Influencer Programme) are invoiced monthly in advance.
4. The Go-to-Market Sprint is credited in full against a subsequent Done for You or Done with You service if this is commissioned within 30 days of the results workshop.
5. Advertising budgets (media budget) for ads on LinkedIn, Meta or other platforms are paid by the Client directly to the respective platform. The Client purchases licences for third-party tools, such as LinkedIn Sales Navigator, Dripify or HeyReach, itself and bears their costs, unless otherwise agreed.
6. Invoices are due for payment immediately after the invoice date without deduction.
7. In the event of late payment, we will first send a reminder by email and then a formal reminder. If an invoice is more than 14 days overdue, we are entitled to pause ongoing services until payment has been received in full; the obligation to pay and the contract term remain unaffected. Statutory default interest and further claims remain reserved.

§ 5 Cooperation of the Client

1. The Client supports us in providing the services. This includes in particular:
   • the timely provision of information, content, access credentials and materials,
   • naming a permanent contact person and attending the agreed jour fixe,
   • approving profiles, sequences, reply templates and content, as a rule within 3 working days,
   • providing a block list (e.g. existing customers, competitors) of contacts who are not to be approached,
   • for content according to the 3/3 rule, delivering its own posts,
   • conducting the booked conversations through the Client's sales team.
2. If our services require access to LinkedIn profiles, social media accounts, advertising accounts or other systems of the Client, the Client provides the access. Details are governed by the supplementary agreement on access to digital accounts.
3. If the service is delayed because cooperation is not provided, deadlines are postponed accordingly. The monthly remuneration remains unaffected; additional effort may be invoiced separately after prior agreement.
4. The Client warrants that the content it provides is free of third-party rights and indemnifies us against third-party claims in this respect.

§ 6 Provision of services

1. We work from Monday to Thursday. As a rule, we respond to enquiries within 72 hours on these working days.
2. Contacts are approached via LinkedIn. We do not contact leads unsolicited by email or telephone. Contact details contained in lead lists serve as a reference for the Client's sales team, which is itself responsible for their lawful use.
3. We manage the LinkedIn inbox exclusively with replies approved by the Client. We forward price questions, technical queries and special cases to the Client.
4. Dates and deadlines are only binding if we expressly confirm them as binding in text form.
5. We may use vicarious agents, freelancers and software service providers, including AI-based tools, to provide the services. Content that is published or sent on behalf of the Client is approved by the Client beforehand.

§ 7 Platforms and third-party providers

1. Our services use third-party platforms and tools, in particular LinkedIn and Meta. Their terms of use, algorithms and functions may change at any time.
2. We are not liable for restrictions, suspensions or other measures taken by the platform operators, for outages or data loss at third-party providers or for their availability, unless we caused these intentionally or through gross negligence. We work within the respective platform guidelines and inform the Client of identifiable risks.

§ 8 Liability

1. We are liable without limitation for intent and gross negligence, for damage resulting from injury to life, body or health and under the German Product Liability Act (Produkthaftungsgesetz).
2. In the event of slight negligence, we are only liable for the breach of an essential contractual obligation, the fulfilment of which makes the proper performance of the contract possible in the first place and on the observance of which the Client may regularly rely. In this case, liability is limited to the foreseeable damage typical for the contract.
3. Otherwise, liability is excluded.

§ 9 Marketing Mavens OS

1. During the collaboration, we provide the Client and all persons involved with our app Marketing Mavens OS free of charge. The app serves as a working environment for approvals, lead lists, market feedback, content, key figures and documents.
2. After the end of the collaboration, the Client may continue to use the app via a paid app subscription. Prices and conditions result from the current offer for the app subscription. Without an app subscription, we will provide the Client with an export of its data on request.
3. We strive for high availability of the app but do not owe uninterrupted accessibility. Maintenance work and further development remain reserved.

§ 10 Confidentiality and data protection

1. Both parties treat confidential information they receive in the course of the collaboration as confidential. This obligation continues after the end of the contract.
2. We process personal data in accordance with the GDPR and our Privacy Policy. Insofar as we process personal data on behalf of the Client, we conclude a data processing agreement (Art. 28 GDPR).

§ 11 Rights of use and references

1. Upon full payment, we grant a simple (non-exclusive) right of use, unlimited in time and territory, for the contractual purposes to the content, concepts and documents created for the Client (e.g. texts, sequences, playbooks, dashboards). Until full payment, the rights remain with us.
2. Our methods, templates, workshop content, prompts and the app Marketing Mavens OS remain our intellectual property; workshop documents may only be used internally by the Client.
3. With prior consent, we may name the Client as a reference and present results as a case study.

§ 12 Term and termination

1. Terms and notice periods result from the individual offer or contract. Unless otherwise agreed therein, the following applies:
2. The Done for You support has a minimum term of six months from go-live. The Corporate Influencer Programme has a minimum term of six months from the start of services.
3. After expiry of the minimum term, these contracts are extended by one calendar quarter at a time unless terminated with four weeks' notice to the end of the minimum term or to the end of the respective calendar quarter.
4. The Go-to-Market Sprint, the AI sales system (Done with You) and workshops are services with a fixed scope and end upon their provision.
5. The right to extraordinary termination for good cause remains unaffected. Good cause exists for us in particular if the Client is in default of payment despite a reminder or permanently fails to fulfil essential cooperation obligations.
6. Notices of termination must be given in text form (e.g. email).

§ 13 Retreats and events

1. The following provisions additionally apply to retreats such as the Vision Days and to in-person events. Registration is binding; the contract is concluded upon our booking confirmation.
2. The participation fee is due within 14 days of invoicing, or immediately if registration takes place less than four weeks before the start.
3. Cancellation must be declared in text form. Up to 60 days before the start, we refund 50% of the participation fee less a processing fee of €100; thereafter, no refund is possible. A substitute participant may be named at any time. There is no statutory right of withdrawal for leisure events with a fixed date (§ 312g(2) no. 9 BGB).
4. Unless expressly stated otherwise, travel and accommodation are not included in the participation fee.
5. Participation in movement and mindfulness offerings (e.g. yoga or breathwork) is at the participant's own responsibility. Participants check for themselves whether the offerings are suitable for them and disclose health restrictions in advance. The offerings do not replace medical or therapeutic treatment. Liability is governed by § 8.
6. We only publish photos and videos in which participants are recognisable with their consent.

§ 14 Final provisions

1. The law of the Federal Republic of Germany applies, excluding the UN Convention on Contracts for the International Sale of Goods (CISG).
2. If the Client is a merchant, a legal entity under public law or a special fund under public law, the exclusive place of jurisdiction is Augsburg.
3. Amendments and additions must be made in text form.
4. Should individual provisions be invalid, the validity of the remaining provisions remains unaffected. They are replaced by the statutory provisions.

Last updated: October 2026